Best Content Writing Course in Lahore Pakistan  

Introduction of Content Writing Course

Content writing and blogging is one of the highest paying and most demanded skills which is required by every medium and enterprise scale.

content writing course in lahore

Who Should Join this course (Best Content Writing Course in Rawalpindi)

● Business Owner
● Students
● Professionals
● House Wives
● Freelancer

Objectives of Best Content Writing Course:

● Learn to generate traffic and sales by writing effective content
● Build trust and connection with your audience for gaining authority as a writer
● Identify your target audience and create a buyer persona
● Learn to write blog posts that would rank better in search engines
● Learn how to apply marketing and writing principles for better results
● Learn to write sales copy that has a powerful headline and effective call to actions
● Optimize the content for SEO
● Develop the qualities that will make you a successful writer
● Discover the challenges in this career and how you can overcome them easily
● Recognize the writing mistakes and how you can avoid them
● To Work with international client briefs

content writing course in lahore

About the Creative writing courses in Islamabad:

The Digital Marketing Specialist training is designed to transform you into a software house
with in-depth expertise in every branch of online marketing. Hands-on learning with life
projects complement world-class course content in SEO, PPC, social media, and web
analytics.

Key Features of Best Content Writing Course in Karachi

 

  • Industry-recommended learning path
  • Exclusive access to Digital Marketing Experts
  • Earn a specialist Certification on completion
  • Covers 10+ digital marketing tools
  • More than 250 hours of high-quality eLearning

 

 

 

 

Introduction

  •  Introduction to Content Writing
  • What You Will Learn In This Course
  • Tips To Use This Course Effectively And Get Maximum Benefit From It
  • Basic Concepts: Understanding Content Writing

An Introduction to Content Writing

  •  Origin And Need Of Content Writing
  • Increasing Demand For Content Writers
  • Career In Content Writing: What To Expect
  • Types Of Content
  • Content Writing Simplified

Writing Principles

  • Number 1 Tactic To Write Awesome Content
  • Steps to Write Engaging Content
  • Optimizing Content for Search Engine Optimization

What Is Search Engine Optimization?

  • Using On Page Search Engine Optimization For Optimizing Content
  • Using Off Page Search Engine Optimization For Optimizing Content

Writing for Websites

  • What Is Website And Why It Is Essential?
  • Pillars of a web-content – What makes a web content effective
  • Adding value to content – How to make content look good?
  • Format – Discussing the format of web content
  • Client brief – In context of website content
  • How and Why use Keywords
  • How to write effective Meta Tags & descriptions for SEO

Article writing

  • Types of Article writing
  • Essentials of article writing
  • Why writing articles is important for businesses
  • Common mistakes while writing articles
  • Differences between News articles, blogs, academic articles, marketing articles and research
    articles
  • Characteristics of a well-written article

Blog writing

  • What is a blog? – Introduction to a blog
  • Types of blogs – Personal blogs, corporate or business blogs and blogs by genre
  • Advantages of writing a blog
  • How and where to start blogging

Blogging Platforms

  • Why is blogging popular? – Why people choose blog writing
  • Comparison between local blogs v/s international blogs
  • Dos and Don’ts of a blog – Things to include and not to include in blog.

Tips To Become a Successful Writer

  • Practical Tips To Overcome Challenges In Your Career
  • Qualities Of A Successful Content Writer
  • 9 Serious Mistakes To Avoid As A Writer

Proofing and Editing

  • Proofreading your work
  • Use of software
  • Plagiarism

Dealing with client’s feedback

  • Revising and Conclusion
  • Writing Tasks & Feedback
  • Simple Steps To Write Awesome Content
  • How to Optimize Content For Ranking In Search Engines?
  • Working with international clients and their brief
  • Assignments and Practice sessions

Course Outline Content Writing Course

  •  Introduction to Content Writing
  • What You Will Learn In This Course
  • Tips To Use This Course Effectively And Get Maximum Benefit From It
  • Basic Concepts: Understanding Content Writing

An Introduction to Content Writing

  •  Origin And Need Of Content Writing
  • Increasing Demand For Content Writers
  • Career In Content Writing: What To Expect
  • Types Of Content
  • Content Writing Simplified

Writing Principles

  • Number 1 Tactic To Write Awesome Content
  • Steps to Write Engaging Content
  • Optimizing Content for Search Engine Optimization

What Is Search Engine Optimization?

  • Using On Page Search Engine Optimization For Optimizing Content
  • Using Off Page Search Engine Optimization For Optimizing Content

Writing for Websites

  • What Is Website And Why It Is Essential?
  • Pillars of a web-content – What makes a web content effective
  • Adding value to content – How to make content look good?
  • Format – Discussing the format of web content
  • Client brief – In context of website content
  • How and Why use Keywords
  • How to write effective Meta Tags & descriptions for SEO

Article writing

  • Types of Article writing
  • Essentials of article writing
  • Why writing articles is important for businesses
  • Common mistakes while writing articles
  • Differences between News articles, blogs, academic articles, marketing articles and research
    articles
  • Characteristics of a well-written article

Blog writing

  • What is a blog? – Introduction to a blog
  • Types of blogs – Personal blogs, corporate or business blogs and blogs by genre
  • Advantages of writing a blog
  • How and where to start blogging

Blogging Platforms

  • Why is blogging popular? – Why people choose blog writing
  • Comparison between local blogs v/s international blogs
  • Dos and Don’ts of a blog – Things to include and not to include in blog.

Tips To Become a Successful Writer

  • Practical Tips To Overcome Challenges In Your Career
  • Qualities Of A Successful Content Writer
  • 9 Serious Mistakes To Avoid As A Writer

Proofing and Editing

  • Proofreading your work
  • Use of software
  • Plagiarism

Dealing with client’s feedback

  • Revising and Conclusion
  • Writing Tasks & Feedback
  • Simple Steps To Write Awesome Content
  • How to Optimize Content For Ranking In Search Engines?
  • Working with international clients and their brief
  • Assignments and Practice sessions

Course Outline Freelancing Course

  • Introduction to Freelancing
  • Difference between job and freelancing
  • Benefits of Freelancing
  • Lifestyle of a Freelancer
  • Challenges of Freelancing
  • Future of freelancing

How to start freelancing

  • How to identify your Master Skill
  • 10 tips of picking your area of work
  • How find most trending freelancing projects or services
  • How to find a platform to start
  • Why start freelancing with fiverr.com
  • Why start freelancing with upwork.com
  • Why start freelancing with 99design.com
  • Why start freelancing with freelancer.com
  • What are the payment methods available in Pakistan

Using Fiverr as a freelancing platform

  • Introduction to Fiverr
  • How Fiverr works for freelancers (sellers)
  • How Fiverr works for clients (buyers)
  • Types of skills which are most demanded
  • How to find your niche for Fiverr?
  • The Advantages & Disadvantages of Fiverr

Profile creation and management

  • How to make an outstanding profile on Fiverr
  • How to write a bio
  • How to do research on competition
  • Which skill you need to add-on profile
  • Adding your education
  • Adding your experience and projects in a professional way
  • Connecting fiverr to other social media platform for more reach
  • How to set up payment method
  • What are the options available for payment in Pakistan
  • How to get more views on your gigs
  • Using mobile application to maintain your response rate

Creating your winning gig

  • Why people should buy it
  • Planning for value to client
  • Create a gig on fiverr
  • How to write the title that attract audience
  • How to design thumbnail for fiverr (Canva)
  • Writing description and details of your gig
  • How to add value added services

Getting clients (a lot of them)

  • How to get reviews of your clients
  • How to Get Promoted to a Level 1 Seller on Fiverr
  • Fiverr Rank System
  • Fiverr Platform Rules
  • Payment system
  • How to maintain your rating
  • How to communicate in a professional manner on fiverr

Final tips | Arfa Training

  • How to manage time
  • How to keep balance between freelancing work and normal life
  • Understanding the tax models for freelancer